An insight into Vittorio Massone’s expertise in digital innovation

 Team "diversity" as a fundamental feature for long lasting business, and digital innovation as a key to be competitive in the market: Vittorio Massone is a successful Strategic Consultant and Digital Advisor who held roles of great responsibility in management and innovation during his career.

Vittorio Massone: current activities and the beginning of his career

An expert in the development of digital transformation projects, Vittorio Massone is currently dedicated to helping "digital native" companies to grow and develop, and to supporting important traditional companies in the processes of digital innovation. In February 2020 he has undertaken a new professional challenge by becoming the Executive Director and Vice President of Alkemy S.p.A. - a leading company in the business model evolution of large and medium-sized companies - whose activities in the field of digital innovation are supported by the expert manager. Vittorio Massone's academic path begun with a Degree in Economics, which he obtained with full marks from the Sapienza University of Rome in 1989, and continued with a Master in Business Administration from the Bocconi University of Milan in 1992. His professional career started in 1989 when, soon after graduating, he joined Klopman Textile Industry (Burlington Group) as a Business Analyst. Four years later he moved to the management consulting firm Value Partners, serving as an Associate. In 1994 the beginning of his experience at Bain & Company, where he was appointed to the positions of Manager (1995), Partner (1999), and then Director (2004). This led him to gain deep experience in the advisory business, particularly in the fields of digital, telecommunications, media/entertainment, industrial services, government, and automotive. In the same period, Vittorio Massone was involved in the turnaround of Seat Pagine Gialle (1997-2001), the acquisition of Virgilio/Matrix (1999) - his first one in the Italian digital sector - and the turnaround of Poste Italiane (2002-2008).

Vittorio Massone's professional life abroad: Bain & Company Africa

Vittorio Massone's long career includes a significant experience he had abroad since 2010: that year, indeed, the manager joined Bain & Company Africa (Johannesburg) to hold the position of Managing Partner. During this professional adventure, which lasted 9 years, he started up the operations of the company, which managed to achieve market leadership in South Africa in a few years. His support was key also in the creation of a large team, which went from nil to almost 200 people and was particularly focused on digital transformation projects. The leading figure for Bain & Company Africa until the end of 2018, while in South Africa Vittorio Massone supported many other companies and achieved a remarkable success in managing the turnaround of Telkom SA, a telecommunications company whose shares on the stock market grew from 14 to about 90 Rand. He was also Member of the Board, and then President of the American Chamber of Commerce in South Africa, and Member of the Council at BLSA (Business Leadership South Africa). A current Member of YPO, the Premier Leadership Organization of Chief Executive Officers, Vittorio Massone believes in teamwork and team "diversity": only those companies that allow the development of personal potential can be productively enriched and succeed in the long term.

Digitization, the delay of Italian companies according to Vittorio Massone

The Executive Director and Vice President of Alkemy S.p.A. Vittorio Massone has discussed the situation of the digital revolution in the Italian scenario: the transformation is experiencing a new debut and the real revolution will take place in the next 20 years.

Vittorio Massone: the digital revolution and the Italian context

Are the Italian companies in step with the times of the digital revolution? This is the issue addressed by Vittorio Massone, a manager expert in digital strategies and the Executive Director and Vice President of Alkemy S.p.A. since February 2020. The Italian entrepreneurial system, he writes, suffers a delay in investments in technology and R&D, which are areas that play a key role for making the best of the digital revolution. This transformation is at the beginning of a new debut: the revolution has not ended its drive and will bring changes in all sectors within the next 20 years. As explained by Vittorio Massone, the digital evolution will touch the minimum scale, and strategic factors related to the cost structure will assume a primary value: the reference is to the investments in R&D, in technology and in the control of patents and data. The manager continues his intervention by focusing on the specific situation of the Italian context, which shows that very few companies in the unregulated sectors have the scale necessary to be competitive in the market. The trend regarding investments is not encouraging and, as Vittorio Massone suggests, it is necessary to speed up the rate of innovation of the product and all the services connected to it. Innovation, he concludes, should be a guiding value in the production processes, as well as in the management of the distribution chain and operations: this would allow to reap the benefits of the digital transformation and improve the level of service to customer, while, at the same time, reducing cost-to-serve.

Vittorio Massone's career: a leading Strategic Consultant and Digital Advisor

With over 25 years of experience in strategic consultancy, management and digital innovation, Vittorio Massone in an expert in the development of digital strategies. Executive Director and Vice President of Alkemy S.p.A. since February 2020, he collaborates as well with "digital natives" companies to support them in growth, and with traditional companies in developing digital innovation processes. After graduating in Economics with full marks at the Sapienza University of Rome (1989) and obtaining a Master in Business Administration at the Bocconi University of Milan (1992), Vittorio Massone began his career at Klopman Textile Industry (Burlington Group) as a Business Analyst. He later joined the management consulting firm Value Partners, where he held the role of Associate. In 1994 he moved to Bain & Co., a management consulting company, where he started a new professional adventure that led him to hold positions of increasing responsibility: he was, indeed, Manager since 1995, Partner since 1999, and then Director since 2004. Subsequently, the manager became a leading figure in the fields of digital, telecommunications, industrial services, government, media/entertainment, and automotive fields. In 1999 he successfully managed the acquisition of Virgilio/Matrix, while in 1997-2001 he was involved in the turnaround of Seat Pagine Gialle. Vittorio Massone managed as well the turnaround of Poste Italiane between 2002 and 2008. His following experience was at Bain & Company Africa: as a Managing Partner, he relaunched the company and created a team of 200 people skilled in the digital field. He also brought his managerial vision based on team "diversity". Vittorio Massone he is currently a Member of the Premier Leadership Organization of CEOs (YPO), with approximately 28,000 members.

Alkemy S.p.A.: Vittorio Massone’s role as Executive Director of the company

Committed to supporting the processes of digital transformation, Vittorio Massone in an expert professional who managed many complex operations during his career. The last professional challenge he has undertaken is the recent appointment as Executive Director and Vice President of the Italian digital agency Alkemy S.p.A.

Business model evolution: Vittorio Massone's role in Alkemy S.p.A.

Vittorio Massone has been appointed Executive Director and Vice President of Alkemy S.p.A.: in February 2020, indeed, the company's Board of Directors has co-opted him to replace the resigned Matteo de Brabant. With the favourable opinion of the Board of Statutory Auditors, the expert manager has been given also specific powers for business and corporate development, in addition to his appointment as Executive Director and Vice President. As a professional with an extensive experience in the development of digital strategies - he managed, indeed, the business model transformation of many important companies both in Italy and abroad - Vittorio Massone is supporting Alkemy S.p.A.'s activities with top-level clients in the field of digital innovation. Thanks to his specific mandates, he is helping the company in properly addressing its transition to the Mercato Telematico Azionario (MTA) - STAR Segment of Borsa Italiana. Previously on the AIM Italia (MI: ALK), the company has undergone a process of industrialization that led to the reorganization of the corporate structure into four business units: "Consulting & Performance", "Brand Experience", "Tech", "Data & Analytics". In addition to his new appointment, Vittorio Massone's current activities include the improvement of "digital native" companies - for which he is in charge of helping the growth and development - and the support of the transformation processes of those companies that have a more traditional approach.

Vittorio Massone's professional life in Italy and abroad

Vittorio Massone's career includes many top management roles he held in more than 25 years of experience: management, strategic consultancy, and igital innovation are among his fields of specialisation, and team "diversity" is at the heart of his managerial vision. The academic background of Alkemy S.p.A.'s Executive Director consists of a Degree in Economics with full marks, which he obtained at the Sapienza University of Rome in 1989, and a Master in Business Administration from the Bocconi University of Milan in 1992. The beginning of his professional life was in 1989, when he joined Klopman Textile Industry (Burlington Group) as a Business Analyst. Four years later he became an Associate at the management consulting firm Value Partners. In 1994 he undertook a new professional challenge by moving to Bain & Company: during many years, he was appointed to various roles of increasing responsibility, such as Manager since 1995, Partner since 1999, and then Director since 2004. This progression led Vittorio Massone to gain deep experience and become a key figure in the fields of digital, telecommunications, industrial services, government, media/entertainment, and automotive. At the same time, he was involved in particularly complex operations: in 1999 he successfully managed the acquisition of Virgilio/Matrix, while, in the periods 1997-2001 and 2002-2008, the turnarounds of Seat Pagine Gialle and Poste Italiane. In 2010 Vittorio Massone continued his career in South Africa: he became Managing Partner of Bain & Company Africa, relaunched the company's operations, and created a team of 200 people skilled in the digital sector. In South Africa he brought as well his innovative managerial vision based on team "diversity". In addition to his current activities, he is a Member of the Premier Leadership Organization of CEOs (YPO), with approximately 28,000 members.

Vittorio Massone’s point of view on the multisectoral digital revolution

A valuable manager with over 25 years of experience in management and digital innovation, Vittorio Massone is the Executive Director and Vice President of Alkemy S.p.A., an Italian leading digital agency. In a recent article, he has discussed the current situation of the digital revolution.

The revolution has just started, according to Vittorio Massone

The digital revolution is at the beginning of a new debut: according to the expert Vittorio Massone, the changes that have occurred in the past 20 years will have their full impact only in the next 20 years, and will involve all business sectors. The current Executive Director and Vice President of Alkemy S.p.A. explains that, while the revolution has shown changes in the consumer area, this transformation is now also starting to affect those sectors that are considered mature, such as logistics, agriculture, and industry. Indeed, after affecting the areas of operations, supply chain, B2B, B2G and, later, financial and insurance services, security and the IT sector, the revolution will bring about a great change in mature sectors as well. These changes, as the expert writes, will lead to an ICT-driven economy and society and will show big impacts on the companies' business model. Furthermore, Vittorio Massone adds that the digital evolution will also involve further sectors, such as customers, distributors and suppliers, taking into account new competitors, as those represented by the "digital natives". "Your margin is my opportunity" is, according to the manager, the new motto of the digital revolution: the competition between companies will be aimed to control end customers, strategic assets and critical skills.

The professional life of Vittorio Massone: early days, achievements and current activities

The current Executive Director and Vice President of Alkemy S.p.A. is an expert manager with a long career in the fields of digital transformation and business advisory. With more than 25 years of experience, indeed, he had the chance to be working with high-level and international clients during his career. Vittorio Massone graduated in Economics with full marks at the Sapienza University of Rome (1989), and gained a Master in Business Administration at the Bocconi University of Milan (1992). His long professional life started as a Business Analyst at Klopman Textile Industry (Burlington Group), where he remained until 1991. The following year he moved to Value Partners, a management consulting firm, in the role of Associate. In 1994 he started a new professional adventure by joining Bain & Co., a well-known management consulting company where he was a Partner since 1999 and Director since 2004. Thanks to his path of roles of increasing responsibility, Vittorio Massone became a key figure in the fields of digital, telecommunications, industrial services, government, media/entertainment, and automotive. Among the complex operations he was involved in, the acquisition of Virgilio/Matrix (1999) and the turnarounds of Seat Pagine Gialle (1997-2001) and Poste Italiane (2002-2008). The manager moved to South Africa in 2010, when he became Managing Partner of Bain & Company Africa: by bringing his managerial vision based on team "diversity", he relaunched the company and supported the creation of a team of 200 people focused on digital projects. Currently a Member of the Premier Leadership Organization of CEOs (YPO), Vittorio Massone specializes in developing digital innovation processes for traditional companies, and in supporting those "digital natives" in growth and improvement.

Vittorio Massone: digital revolution has not yet had its full impact

Vittorio Massone pointed out that the effects of the digital revolution have not yet had their full impact: the changes occurred so far are only the beginning, as the real transformation will take place in the next twenty years.

Vittorio Massone: a new debut for the digital revolution

The digital transformation process has been so radical that daily actions such as working and buying, just to name a few, have undergone really profound changes: this is only a taste of the digital revolution, and the real transformation will have its full impact only in the next twenty years. Vittorio Massone, an expert in management and digital projects, explained that the digital revolution has already brought about a very big change within everyone's lives. But, he pointed out, the revolution is expected to extend to those areas other than the consumer area, affecting as well the business-to-business sector: this will lead to an ICT-driven economy. The Executive Director and Vice President of Alkemy S.p.A. continued by underlining that, therefore, the digital revolution is starting to affect the fields of operations, the distribution chain and those businesses between market operators and public administration structures. As explained by Vittorio Massone, these sectors are slower in changing, but can have a profound impact across the economic field. What we can be sure of, he concluded, is that the transformation that is affecting the business-to-business sectors will start to move on a scale, and this will result in a real transformation in the next twenty years: this is a new debut for the digital revolution.

Vittorio Massone's career: management, digital innovation and team "diversity"

An expert in the development of digital strategies, Vittorio Massone has over 25 years of experience in strategic consultancy, management and digital innovation. He is currently the Executive Director and Vice President of Alkemy S.p.A., an Italian leading digital agency, and, among his current activities, he collaborates with "digital natives" companies to support them in growth, and with traditional companies in the development of digital innovation processes. Vittorio Massone graduated in Economics with full marks (Sapienza University of Rome, 1989), and earned a Master in Business Administration (Bocconi University of Milan, 1992). He started his career as a Business Analyst at Klopman Textile Industry (Burlington Group), and later moved to the management consulting firm Value Partners, holding the role of Associate. In 1994 he joined Bain & Co., a company where he was a Partner since 1999 and Director since 2004. Over time he gained an overall recognition as a leading figure in the digital, telecommunications, industrial services, government, media/entertainment, and automotive fields. He brilliantly managed the acquisition of Virgilio/Matrix in 1999 and the turnarounds of Seat Pagine Gialle (1997-2001) and Poste Italiane (2002-2008). Vittorio Massone has been the leading figure for Bain & Company Africa: as a Managing Partner, he relaunched the company's operations, created a team of 200 people focused on the digital field, and helped Bain & Company Africa to open a new office in Nigeria, bringing as well his managerial vision based on team "diversity". He is currently a Member of the Premier Leadership Organization of CEOs (YPO), with approximately 28,000 members.

Alkemy S.p.A.’s Executive Director and Vice President: the career of Vittorio Massone

With a successful career that reflects his commitment to supporting the development of "digital native" companies and the transformation process of the traditional ones, the new Executive Director and Vice President of Alkemy S.p.A., Vittorio Massone, is a manager with deep experience in digital innovation.

Vittorio Massone's new professional adventure at Alkemy S.p.A.

Prominent Strategic Consultant and Digital Advisor, Vittorio Massone is an expert manager who held positions of great responsibility in the fields of digital transformation and business advisory. He is currently the Executive Director and Vice President of the Italian leading digital agency Alkemy S.p.A., an appointment he received in February 2020, when he has been identified as a leading professional for supporting the agency's business activities. With a specific focus on Business and Corporate Development, he will help the agency in addressing the challenges deriving from Alkemy S.p.A.'s recent transition to the STAR segment of the Italian Stock Market (Borsa Italiana). A further industrialization phase has recently taken place in Alkemy, and this has led to a reorganization of the corporate structure into the four business units of "Consulting & Performance", "Brand Experience", "Tech" and "Data & Analytics". As showed by his long career - consisting of more than 25 years of experience - and the previous top positions he held in sectors such as strategic consultancy, management and digital innovation, Vittorio Massone is no stranger to roles of such importance: his professional life, indeed, gave him the chance to be working with high-level clients, both in Italy and abroad.

Vittorio Massone: digital innovation and team "diversity"

Among his current activities, the Executive Director and Vice President of Alkemy S.p.A. collaborates with "digital natives" companies to support them in growth, and with traditional companies in the development of digital innovation processes. Vittorio Massone is also a current Member of YPO, the Premier Leadership Organization of Chief Executive Officers, with approximately 28,000 members. His educational background includes a Degree in Economics with full marks (Sapienza University of Rome, 1989), and a Master in Business Administration (Bocconi University of Milan, 1992). His first professional experience was as a Business Analyst at Klopman Textile Industry (Burlington Group), where he remained until 1991. He later joined Value Partners, a management consulting firm, as an Associate. In 1994 Vittorio Massone continued his career at Bain & Co., where he held roles of increasing responsibility: after starting as a Manager in 1995, indeed, he became Partner in 1999 and then, five years later, Director. Over time he gained an overall recognition as a leading professional in the fields of digital, telecommunications, industrial services, government, media/entertainment, and automotive. This led Vittorio Massone to be involved in complex operations such as the acquisition of Virgilio/Matrix (1999), and the turnarounds of Seat Pagine Gialle (1997-2001) and Poste Italiane (2002-2008). Other international clients he worked with include Walt Disney, Rai, Consip, Sviluppo Italia (currently Invitalia), Coni Servizi, Gruppo Espresso, and Il Sole 24 Ore. The manager has been as well the leading figure for Bain & Company Africa, which he helped, as a Managing Partner, to achieve market leadership and to create a team of 200 people particularly skilled in the digital sector. While in Africa, he brought his managerial vision based on team "diversity": only the companies that allow the full development of personal potential can succeed in the long term.

Digital innovation market, Vittorio Massone’s new role as Vice President of Alkemy S.p.A.

Management, digital innovation, and strategic consultancy are among the fields of specialization of the new Vice President of Alkemy S.p.A., Vittorio Massone.

In February 2020 Vittorio Massone has become the new Vice President of Alkemy S.p.A., an Italian leading company in the design of business evolution through data, technology and creativity.

Digital innovation: Vittorio Massone's new professional challenge

The Boards of Directors of Alkemy S.p.A. appointed Vittorio Massone Director and Vice President of the company, with specific focus on Business and Corporate Development. A manager with deep experience in digital innovation, who held roles of great responsibility during his career, he will help Alkemy S.p.A. in its activities in the fields of digital and business model transformation, with a focus on large and medium-sized companies. Specialized in providing innovative services to improve companies' economic performances, Alkemy S.p.A. has recently announced the reorganization of its structure into the business units of "consulting & performance", "brand experience", "tech" and "data & analytics": this new industrialization phase will be supported by the appointment of the new Director Vittorio Massone, who, with his deep experience in business models transformation, will help the company to support the activities of the top-level clients Alkemy S.p.A. works with. On the strength of his great knowledge of management and strategic consultancy, the manager will provide a valuable contribution in addressing the challenges deriving from the recent transition of the company to the STAR segment of Borsa Italiana's Main Market. Vittorio Massone is no stranger to assignments and experiences of such importance, as showed by his long career and the previous top roles he held.

Digital transformation, successful operations, and team "diversity": the career of Vittorio Massone

The career of the new Director of Alkemy S.p.A. reflects his commitment to supporting the transformation process of several traditional companies, as well as his deep experience in the advisory business. Vittorio Massone holds a Degree in Economics with full marks from the Sapienza University of Rome (1989), and obtained a Master in Business Administration at the Bocconi University of Milan in 1992. He started his career at Klopman Textile Industry (Burlington Group), holding the position of Business Analyst. After this professional experience, he joined the management consulting firm Value Partners as an Associate, and later continued his career at Bain & Company, where he moved in 1994 to hold roles of increasing responsibility: Vittorio Massone started as Manager in 1995, and became Partner in 1999 and then Director in 2004. Over time, his positions continued to grow in importance, and led him to be involved in complex operations in the functional areas of strategy, organization, merger and acquisitions, customer experience, operational improvement, and procurement. He worked with big clients the likes of Walt Disney, Rai, Consip, Sviluppo Italia (currently Invitalia), Coni Servizi, Gruppo Espresso, and Il Sole 24 Ore, and, specifically, he successfully managed the acquisition of Virgilio/Matrix in 1999, the turnaround of Seat Pagine Gialle between 1997 and 2001, and the turnaround of Poste Italiane between 2002 and 2008. Among his roles of great responsibility, Vittorio Massone has been the leading figure for Bain & Company Africa, which he joined as a Managing Partner in 2010, and which he helped to start up the company's operations. He as well supported the creation of a team of 200 people particularly focused on digital projects, and brought his managerial vision based on team "diversity". He is currently Member of YPO, the Premier Leadership Organization of Chief Executive Officers, with approximately 28,000 members.

More than 25 years’ experience in strategic consultancy: Vittorio Massone is an expert in digital projects

The professional life of the new Director and Vice President of Alkemy S.p.A., Vittorio Massone, is dedicated to helping “digital native” companies to grow, and supporting the digital transformation processes of traditional companies.

Vittorio Massone is an expert manager who held positions of great responsibility during his career, in particular in the fields of digital transformation and business advisory. With team "diversity" and digital innovation at the heart of his managerial vision, the manager is currently the Director and Vice President of Alkemy S.p.A.

The newly appointed Director and Vice President of Alkemy S.p.A., Vittorio Massone

After many successes achieved in the fields of telecommunications, media/entertainment, industrial services, government, and automotive, and several complex transformations which he led brilliantly, Vittorio Massone currently collaborates with important traditional companies in the development of digital transformation processes, and with "digital natives" ones to support them in growth and development. Recently he has undertaken a new professional challenge in the digital innovation sector: in February 2020, indeed, he has become the new Director and Vice President of Alkemy S.p.A., an Italian leading company in the digital innovation of large and medium-sized companies' business model. With a specific focus on Business and Corporate Development, Vittorio Massone will help the company to support the business activities of the high-level clients Alkemy S.p.A. works with, providing his valuable contribution in addressing the challenges deriving from the recent transition of the company to the STAR segment of Borsa Italiana's Main Market. The professional life of the new Director and Vice President of Alkemy S.p.A. boasts more than 25 years of experience gained in the field, and gave him the opportunity to work with high-level clients, both in Italy and abroad. The complex operations in which he was involved during his career include the turnaround of Seat Pagine Gialle between 1997 and 2001, the acquisition of Virgilio/Matrix in 1999, and the turnaround of Poste Italiane between 2002 and 2008.

Vittorio Massone's professional experiences and top-level roles

The career of Vittorio Massone started in 1989 at Klopman Textile Industry (Burlington Group), where he served as Business Analyst. His following experience was at Value Partners, a management consulting firm which he joined as an Associate. In 1994 he moved to Bain & Company, where he continued his career to hold positions of increasing responsibility: he was, indeed, Manager (1995), Partner (1999), and then Director (2004). The roles he held grew in importance and relevance over time, leading him to gain deep experience in the advisory business in the fields of telecommunications, media/entertainment, digital, industrial services, government, and automotive, as well as being involved in complex operations in the functional areas of strategy, organization, merger and acquisitions, customer experience, operational improvement, and procurement. During those years, he worked with clients the likes of Walt Disney, Rai, Consip, Sviluppo Italia (currently Invitalia), Coni Servizi, Gruppo Espresso, and Il Sole 24 Ore. After managing the acquisition of Virgilio/Matrix (1999), the turnaround of Seat Pagine Gialle (1997-2001), and the turnaround of Poste Italiane (2002-2008), he moved to Johannesburg in 2010 to join Bain & Company Africa as a Managing Partner. He helped the company to achieve market leadership and has been the leading figure for Bain & Company Africa until 2018. While in Africa, he supported the creation of a team of 200 people particularly skilled in the digital field. He is Member of YPO, the Premier Leadership Organization of Chief Executive Officers, with approximately 28,000 members. Vittorio Massone graduated in Economics with full marks at the Sapienza University of Rome (1989), and obtained a Master in Business Administration at the Bocconi University of Milan (1992).

Digital Transformation: Vittorio Massone and his role of Advisor

Current Vice President at Alkemy (Italian digital agency), Vittorio Massone has a strong professional experience, that led him to manage important turnaround operations for some of the most renowned companies, both Italian and international. He is now a professional in the field of the Digital Transformation, with the role of Advisor.

Vittorio Massone is an accomplished Digital Transformation Advisor and Investor. As a manager, he believes teams can be enriched by diversity and complexity. In terms of skills, he stands out for functional operations such as organization, merger and acquisitions, strategy, as well as procurement, customer experience and operational improvement.

Vittorio Massone's career: the early days

Vittorio Massone's career started after he graduated with full marks in Economics at the Sapienza University (Rome), in 1989. In that same year, indeed, he started working as Business Analyst for Klopman Textile Industry (Burlington Group), where he remained until 1991. He then felt the need to upgrade his education and, indeed, in 1992 he gained a Master in Business Administration at the Bocconi University (Milan). The following year he started a new professional adventure, that saw Vittorio Massone in the role of Associate at Value Partners, a renowned strategy consulting firm operating in Milan. In 1994, a raise in his professional path was awaiting: he joined Bain & Co. This well-known management consulting company gave him the chance to hold roles of always increasing responsibility: in 1995 he started working as Manager, role that he held for four years. In 1999, in fact, he was promoted as this company's Partner becoming, five years later, its Director (2004). These professional experiences revealed themselves to be crucial in Vittorio Massone's working life: thanks to this path, he gained an overall recognition as a prominent professional in the global advisory business. The fields he specifically stands out in are digital, telecommunications, industrial services, government, media/entertainment, and automotive. His precious abilities, such as the capacity to be deeply trusted by CEOs and Boards, alongside his skills to manage articulate programs, gave him the chance to be working with top-level and international clients. Among them Walt Disney, Poste Italiane, Sviluppo Italia (currently Invitalia), Pagine Gialle, Rai, Gruppo Espresso, Consip, Il Sole 24 Ore and Coni.

Vittorio Massone's professional conquers

Many have been the occasions where Vittorio Massone could give proof of his professional abilities. Among all the complicated operations he managed, worthy of mention are some important turnarounds that took place between 1997 and 2008. Seat Pagine Gialle's operation (1999 - 2001) allowed its investors to gain a return on investment of circa 20 times; in 1999, he managed the acquisition of Virgilio/Matrix, as well as the turnaround of Poste Italiane. Here, he succeeded in saving the group from a loss of 200M Euros leading it to realizing an EBITDA of more or less 2Bn. Most importantly, this result was achieved without any redundancies. 2010 was a year when his career went a step even further: he got nominated Managing Partner of Bain & Company Africa. Here he had the responsibility to build a completely new reality from scratch. He decided to build a well-structured team based on diversity. This means giving every single talent the chance to flourish, so to enrich the company itself. Vittorio Massone considers, indeed, this as a founding value in order to create a long lasting business. His productive experience in South Africa allowed the company to open a new office in Nigeria. After this experience, at the end of 2018, Vittorio Massone returned to Italy willing to focus his profession on the digital market, working as Digital Transformation Advisor and Investor. Currently he his Vice President in the digital company Alkemy, based in Milan.

Digital transformation processes: a focus on Alkemy S.p.A.’s new Director, Vittorio Massone

The career path followed by Vittorio Massone reflects his commitment to supporting the digital transformation process of several companies. Currently collaborating with native digital companies to support them in growth and development, he has recently undertaken a new professional challenge: he is the new Director and Vice President of Alkemy S.p.A.

Vittorio Massone: new appointments and recent working experiences

Vittorio Massone's career includes top roles in management and digital transformation: he is a leading professional in the business advisory field, and, after many successes achieved in the fields of telecommunications, media/entertainment, industrial services, government, and automotive, he received a new appointment by Alkemy S.p.A, a leading company in the digital innovation of large and medium-sized companies' business model: on February 13, 2020, indeed, he has become the new Director and Vice President of the company, with specific focus on Business and Corporate Development. In his new role, the manager will help Alkemy S.p.A. in carrying out its activities in the field of business model evolution, supporting the team in achieving new growth targets. As well Member of YPO, the Premier Leadership Organization of Chief Executive Officers, with approximately 28,000 members, in the past Vittorio Massone was also Member of the Board, and then President of the American Chamber of Commerce in South Africa, and Member of the Council at BLSA (Business Leadership South Africa). Among the roles of great responsibility he held during his career, until the end of 2018 he has been the leading figure for Bain & Company Africa, which he joined in Johannesburg in 2010, when he was appointed to the position of Managing Partner. In South Africa he helped starting up the operations of the company - leading it to achieve market leadership in a few years - and supported the creation of a team of 200 people particularly focused on digital projects. In South Africa, Vittorio Massone also brought his innovative managerial vision based on team "diversity".

Vittorio Massone's commitment to supporting successful turnarounds

While in Africa, Vittorio Massone's support was key during the turnaround of Telkom SA, a telecommunications company whose share price grew from 14 to about 90 Rand. His professional life gave him the opportunity to work with other top-level clients, and to be involved in particularly complex operations which he led successfully, especially in the functional areas of strategy, organization, merger and acquisitions, customer experience, operations, and supply chain. Among the turnarounds he was involved in: the one of Seat Pagine Gialle between 1997 and 2001, when he supported the Management in giving investors a return on their investments of 20 times. In the same period, in 1999, he supported the Virgilio/Matrix acquisition, his first one in the digital field. The manager was also involved in the Poste Italiane turnaround between 2002 and 2008, when he helped the Group to go from suffering a loss of 200M Euros to realizing an EBITDA of about 2Bn, achieved without redundancies. His ability to develop trusted relationships with CEOs and Boards led him to work with clients the likes of Poste Italiane, Pagine Gialle, Walt Disney, Rai, Consip, Sviluppo Italia, Coni Servizi, Gruppo Espresso, and Il Sole 24 Ore. His career at Bain & Company began in 1994, when he joined the company, and continued with roles of increasing responsibility: Manager in 1995, Partner in 1999, and then Director in 2004. The previous positions he held were at Value Partners, a management consulting firm which he joined as an Associate in 1993, and at Klopman Textile Industry (Burlington Group), where Vittorio Massone started his career as a Business Analyst in 1989. Before obtaining a Master in Business Administration at the Bocconi University of Milan in 1992, he graduated in Economics with full marks at the Sapienza University of Rome in 1989.

Digital revolution will change company boundaries: Vittorio Massone’s point of view

According to Vittorio Massone, to think that the digital revolution has already reached its peak is a mistake: indeed, the expert in management believes that the effects of the digital revolution have not yet had their full impact on the social and economic system.

Vittorio Massone on digitization: "Slower sectors can have a profound impact"

Agriculture, industry and logistics are those sectors that only in recent years have started to be affected by the digital revolution. The most evident changes of the transformation, indeed, have occurred in the consumer area and in the world of entertainment so far. In his editorial published in Lettera43, the expert in digital transformation Vittorio Massone explained that the revolution will have its full impact only in the next twenty years. The transformation is already starting to affect the areas of supply chain, operations, business to business and business to government, as "these sectors are slower in changing", said Vittorio Massone , "but they can have a profound impact across the economic field". The changes would lead to an ICT-driven society, as well as to a radical transformation of business models: in order to prepare themselves, companies have to take into account new competitors, as those represented by the generation of "digital natives". There will be relevant changes in corporate roles too, as rigid organizational models will be challenged by the revolution: as the manager wrote, attention will be focused on professional figures who are in direct contact with the customer, as well as on those who are related to technology, and, in addition, a greater inclusion will involve stakeholders.

Innovation, Vittorio Massone explains why Italy is likely to be at a standstill

Within such an economic context, where most small and medium-sized enterprises are still reluctant to digital innovations, Italy runs the risk of losing even more ground in the competitive race. According to Vittorio Massone, a manager with a deep experience in successful turnaround operations, and who worked with top clients the likes of Poste Italiane and Seat Pagine Gialle, very few Italian companies in the unregulated sectors have today the scale necessary to play "a leading role in the next twenty years". These leading roles are likely to be lacking both for new market areas and in the capital market, and, in addition, strategic factors such as patents, data and key skills will be fundamental in the coming years. Considering also investments in R&D, as well as the so-called critical mass, it is easy to predict the future difficulties that Italy could have. Finally, the expert wrote that, in order to remain competitive, it will be essential to focus on product innovation, to improve the customer experience, and, furthermore, to reduce cost-to-serve. The editorial published in Lettera43 was written by Vittorio Massone, an expert in digital transformation, with over 25 years of experience in strategic consultancy. During his career he was involved in particularly complex operations in the functional areas of strategy, organization, merger and acquisitions, customer experience, operational improvement, procurement. With an innovative managerial vision based on team "diversity", he is currently dedicated to supporting the digital transformation processes of important traditional companies, as well as to facilitating the growth of the "digital native" ones. Since February 2020 he has been Vice President of the Board of Directors of Alkemy.

Alkemy S.p.A. co-opted Vittorio Massone as Director and Vice President of the company

With the favorable opinion of the Board of Statutory Auditors, the Boards of Directors appointed Vittorio Massone Director and Vice President of Alkemy S.p.A, a leading company in the business model evolution of large and medium-sized companies. The expert in digital transformation and management, who is as well dedicated to helping "digital native" companies to grow, was given also specific powers for Business and Corporate Development.

Vittorio Massone's new professional challenge as Director and Vice President of Alkemy S.p.A.

Vittorio Massone received his appointment after Matteo de Brabant announced to resign from the office of Non-executive Director and Member of the Remuneration Committee. In his new role of Director and Vice President, Massone, who is a manager with a deep knowledge of business models transformation processes, will help Alkemy to achieve its objectives to support the business activities of the high-level clients the company works with. On the strength of his great experience in fields such as advisory, digital, and management, Vittorio Massone will provide a valuable contribution in addressing Alkemy's new challenges, such as those deriving from the transition of the company to the STAR segment of Borsa Italiana's Main Market. His appointment as new Director and Vice President is part of a new industrialization phase that is taking place in Alkemy, which recently announced the reorganization of the company's structure, now organized in the business units of "consulting & performance", "brand experience", "tech" and "data & analytics". Alkemy is listed on the Mercato Telematico Azionario (MTA) - STAR Segment of Borsa Italiana, and was previously on the AIM Italia (ticker: ALK).

The successful career of Vittorio Massone, between digital transformation and team "diversity"

Vittorio Massone graduated in Economics with full marks at the Sapienza University of Rome (1989), and obtained a Master in Business Administration at the Bocconi University of Milan (1992). After starting his career as a Business Analyst at Klopman Textile Industry (Burlington Group), he became an Associate at Value Partners, a management consultant firm. In 1994 he moved to Bain & Company, where he held the roles of Manager (1995), Partner (1999), and then Director (2004). As his positions grew in importance over time, he was involved in complex operations in the functional areas of strategy, organization, merger and acquisitions, customer experience, operational improvement, and procurement. During those years, he worked with top-level clients such as Walt Disney, Rai, Consip, Sviluppo Italia (currently Invitalia), Coni Servizi, Gruppo Espresso, and Il Sole 24 Ore. Among his most important operations: the acquisition of Virgilio/Matrix (1999), the turnaround of Seat Pagine Gialle (1997-2001), and the turnaround of Poste Italiane (2002-2008). In 2010 he moved to Johannesburg and joined Bain & Company Africa, where he held the position of Managing Partner until 2018, and helped the company to achieve market leadership. Vittorio Massone's innovative managerial vision is based on team "diversity", a vision he brings to the projects he is currently dedicated to: supporting the digital transformation processes of important traditional companies, and helping "digital native" companies to grow and develop.

The professional life of Vittorio Massone, an expert in the advisory business

Vittorio Massone is a leading professional in the business advisory field, with team "diversity" and digital transformation at the heart of his managerial vision. He collaborates with important traditional companies in the development of digital transformation processes, and with native digital companies to support them in growth and development.

Vittorio Massone's career path within the advisory business

With deep experience in the fields of Telecommunications, Media, Entertainment, Digital, Industrial services, Government, and Automotive, Vittorio Massone has a brilliant career with top roles in management and digital transformation. His professional life, both in Italy and abroad, gave him the opportunity to work with top-level clients, and to take part to particularly complex Transformations, which he led brilliantly and successfully. After graduating in Economics with full marks (Sapienza University, Rome) and obtaining a Master in Business Administration (Bocconi University, Milan), he started his career as a Business Analyst at Klopman Textile Industry (Burlington Group) in 1989. Four years later he undertook a new professional challenge and became an Associate at the management consulting firm Value Partners. In 1994 he continued his career by joining Bain & Company, where he held different positions of increasing responsibility: first Manager in 1995, Partner in 1999, and then Director in 2004. After gaining deep experience in the relevant sectors of Telecommunications, Media, Entertainment, Digital, Industrial services, Government, and Automotive, Vittorio Massone was involved in particularly complex Transformations, especially in functional areas such as strategy, organization, merger and acquisitions, customer experience, operations, and supply chain.

Vittorio Massone's support to successful turnarounds

Vittorio Massone's ability to develop trusted relationships with CEOs and Boards, combined with his deep experience in the advisory business, led him to work with clients the likes of Poste Italiane, Pagine Gialle, Walt Disney, Rai, Consip, Sviluppo Italia, Coni Servizi, Gruppo Espresso, and Il Sole 24 Ore. One of the successful turnarounds he was involved in is the one of Seat Pagine Gialle, where he supported the Management in giving investors a return on their investments of 20 times (1997-2001). In the same period, in 1999, he supported his first acquisition in the digital field, namely the Virgilio/Matrix acquisition. He was also involved in the turnaround of Poste Italiane (2002-2008), when he helped the Group to go from suffering a loss of 200M Euros to realizing an EBITDA of about 2Bn, without redundancies. In 2010 he continued his career abroad, in Johannesburg, joining Bain & Company Africa as a Managing Partner. During this professional experience, he helped to create an excellent, ambitious and cohesive team - which went from nil to 200 people - a part of which was dedicated to digital projects and digital transformation. This was an important thrust to the remarkable growth of the company, that managed to achieve market leadership in South Africa in a few years. Vittorio Massone supported as well several other companies in Africa, and has been the leading figure for Bain & Company Africa until the end of 2018. His help was also fundamental during the turnaround of the telecommunications company Telkom SA, whose shares grew from 14 to a maximum of about 90 Rand. He was member of the Board, and then President of the American Chamber of Commerce in South Africa, as well as Member of the Council at Business Leadership South Africa. He is currently member of "YPO", the Premier Leadership Organization of Chief Executive Officers, with approximately 28,000 members. A crucial aspect of his professional career is the relevance of "diversity" within the team, which is an important feature of Vittorio Massone's innovative managerial vision. He's also Vice President of Alkemy.

Vittorio Massone’s commitment to supporting the management of particularly complex operations

Vittorio Massone’s career path reflects his commitment to the digital transformation process, a key to his successful career in the fields of telecommunications, media/entertainment, digital, industrial services, government, and automotive.

Roles of great responsibility, deep experience in the advisory business, trusted relationships with CEOs and Boards: these are some of the key elements that led Vittorio Massone to be recognized as a leading figure in the digital transformation sector.

Vittorio Massone's working experience in the advisory sector

With a professional career of great responsibility in the advisory business - both in Italy and abroad - Vittorio Massone is an expert in management and digital transformation. His experience ranges from the fields of telecommunications, media/entertainment and digital, to industrial services, government and automotive. During his professional path, he had the opportunity to manage larger programs and to work with high-level Italian and international clients. After starting his career in 1989 - working as a Business Analyst for Klopman Textile Industry (Burlington Group) - he became an Associate at the management consulting firm Value Partners in 1993. The following year he joined Bain & Company, where the roles he held grew in importance over time: Manager (1995), Partner (1999), and then Director (2004). After gaining deep experience in the advisory business, he was involved in complex operations in the functional areas of strategy, organization, merger and acquisitions, customer experience, operational improvement, procurement. As a result of this, he had the opportunity to work with the following high-level clients: Poste Italiane, Pagine Gialle, Walt Disney, Rai, Consip, Sviluppo Italia (currently Invitalia), Coni Servizi, Gruppo Espresso, and Il Sole 24 Ore.

Vittorio Massone, successful turnarounds and digital transformation

From 1997 to 2008, he was involved in several turnarounds, where he supported the management of extremely complex operations. His commitment was particularly strong during the turnaround of Seat Pagine Gialle (1997-2001), where investors realized a return on their investments of approximatively 20 times. He was as well involved in the acquisition of Virgilio/Matrix (1999) - which was his first one in the Italian digital sector - and in the turnaround of Poste Italiane, where he helped the Group achieve important results: in the period, in fact, Poste Italiane went from suffering a loss of 200M Euros to realizing an EBITDA of about 2Bn, and, in addition, this result was achieved without redundancies. After this experience, in 2010 he continued his career abroad and relaunched Bain & Company operations in Africa in Johannesburg, where he was appointed to the role of Managing Partner. He led Bain & Company Africa to achieve market leadership in a few years. He supported as well the creation of a team of 200 people particularly focused on digital projects and digital transformation. Vittorio Massone also brought his innovative managerial vision based on team "diversity". Until the end of 2018 he has been the leading figure for Bain & Company Africa. Furthermore, his help was also fundamental during the turnaround of the telecommunications company Telkom SA, whose shares grew from 14 to about 90 Rand. He was also member of the Board and President of the American Chamber of Commerce (South Africa), as well as Member of the Council at BLSA (Business Leadership South Africa). He is currently member of YPO, the Premier Leadership Organization of Chief Executive Officers. Vittorio Massone graduated in Economics with full marks at the Sapienza University of Rome (1989), and obtained a Master in Business Administration at the Bocconi University of Milan (1992).

Vittorio Massone: the digital transformation has just started

Vittorio Massone’ effective and informed point of view on the state of digital transformation and the changes that need to be made to deal with it.

The challenge of the digital revolution will affect all sectors: this is a challenge that has just started and will have its full impact only in the next 20 years. In his recent editorial published in Lettera43, Vittorio Massone discusses the current situation and the changes that the Italian industry will necessarily have to make in order to remain competitive.

Vittorio Massone: the digital revolution has just started

We now feel surrounded by a digitized world, made of technology and innovation. Currently supporting the digital transformation process of important traditional companies, Vittorio Massone proposes his point of view on the matter by means of an article published in Lettera43: we are only at the beginning of the real revolution. "Those who believe that digital technology has already brought about a great change in our lives will be surprised to know that what we are experiencing is only the beginning of a radical transformation in business and society" writes the expert. "The changes that have occurred in the past 20 years of the digital revolution will have their full impact in the next 20 years, and this will lead to an ICT-driven economy and society, in all sectors". As Vittorio Massone explains, the most evident changes have occurred in the consumer area so far, but the transformation is already starting to involve the areas of operations, supply chain, business to business and business to government. These sectors are slower in changing, but can have a profound impact across the economic field. The article published in Letter43 underlines that all sectors will be affected by the digital revolution: starting from financial services, insurance, IT, to later involving those sectors that are considered "mature" as logistics, agriculture, and industry. In order to prepare themselves for changes, companies must first adapt to changes in the business model, and then take into account new competitors. "The motto is 'your margin is my opportunity'. Competition will be made to acquire end customers, strategic assets, critical skills and so on".

Vittorio Massone's perspective on the Italian context

To remain competitive will not be an easy challenge to overcome in the new digitalized world, in particular with regards to aspects such as "cost structure, investments in R&D and technology, scale required to acquire and manage skills, patents, data, access to raw materials, strategic assets, and distribution channels: in other words, all future strategic and competitive factors". In his article, Vittorio Massone writes that making changes will play a fundamental role in remaining attractive in the capital market, and the situation in Italy is not easy. "Within the unregulated sectors, very few Italian companies today have the scale necessary to play a leading role in the next 20 years". It will be essential to focus on product innovation and improve the customer experience in order to remain competitive. In addition, cost-to-serve will have to be reduced. There will be a strong change in corporate roles too, as attention will be focused on those professional figures who are in direct contact with the customer and on those who are related to innovation and technology. The manager's role will be changed as well, as it is still too rigid within a system which, on the contrary, will be based on fluidity. Another key factor is machine learning, which will change the way talent is viewed. There will be a different approach towards team-working, division of labor, compensation, and evaluation of results. "There is no doubt", writes Vittorio Massone, "that all the changes considered will challenge traditional and vertically rigid organizational models. Company boundaries themselves will have a different shape, through an integration process between the company and the ecosystem in which it operates".

Team diversity and digital transformation, the keys to Vittorio Massone’s successful career

Vittorio Massone’s career path reflects his commitment to support the digital transformation process of traditional companies, as well as his innovative managerial vision based on the concept of team diversity.

Vittorio Massone is an expert in management and digital transformation and his professional skills range from functional areas such as strategy, organization, merger and acquisitions, to customer experience, operational improvement, and procurement. Team diversity and digital transformation are at the basis of his innovative managerial vision.

The beginning of Vittorio Massone's professional experience

After graduating in Economics with full marks at the Sapienza University of Rome in 1989, Vittorio Massone continued his studies at the Bocconi University of Milan, receiving a Master in Business Administration in 1992. He started his professional career in 1989 working as a Business Analyst for Klopman Textile Industry (Burlington Group) for two years. In 1993 he undertook a new professional experience, becoming an Associate at Value Partners, a management consulting firm founded in Milan. The following year he started to hold positions of increasing responsibility at Bain & Company, one of the most prestigious employers in the management consultancy industry: there he served first as Manager in 1995, then Partner in 1999, and Director in 2004. These work experiences led Vittorio Massone to be recognized as a leading figure in the global advisory business, in particular in the fields of telecommunications, media/entertainment, digital, industrial services, government, and automotive. Furthermore, thanks to his capacity in developing trusted relationships with CEOs and Boards, and to his skills in managing complex programs, he had the opportunity to work with top-level clients, such as Poste Italiane, Pagine Gialle, Walt Disney, Rai, Consip, Sviluppo Italia (currently Invitalia), Coni Servizi, Gruppo Espresso, and Il Sole 24 Ore.

The keys to Vittorio Massone's successful career: team diversity and digital transformation

Currently Vittorio Massone 's career is dedicated to developing the digital transformation of important traditional companies, as well as to helping native digital companies to grow. His commitment to supporting the management of extremely complex operations was particularly strong when, from 1997 to 2008, he was involved in the turnaround of Seat Pagine Gialle (1997-2001) - where investors realized a return on their investments of approximatively 20 times - the acquisition of Virgilio/Matrix (1999), and the turnaround of Poste Italiane, where Vittorio Massone helped the Group to go from suffering a loss of 200M Euros to realizing an EBITDA of about 2Bn, and, in addition, this result was achieved without redundancies. His innovative managerial vision is based on team diversity, that is the full possibility to develop personal potential of each individual within a company. Considered as necessary for companies to succeed in the long term, he brought this vision with him to Johannesburg in 2010, when he joined Bain & Company Africa as Managing Partner. In South Africa he helped the company achieving market leadership in a few years, and his support was also fundamental to the opening of another office in Nigeria. Furthermore, he achieved a remarkable success during the turnaround of Telkom SA, a telecommunications company whose shares on the stock market grew from 14 to about 90 Rand. He successfully led Bain & Company African business until the end of 2018. Currently Vittorio Massone works as an expert in management and digital transformation.

Charles Schwab to acquire TD Ameritrade, Vittorio Massone: “Competition is going to be fierce between incumbents and new players”

Charles Schwab Corporation acquires TD Ameritrade: Vittorio Massone comments on the creation of a new financial mammoth.

Vittorio Massone, an expert in management and digital transformation, comments on one of the most important corporate transactions in recent years: the acquisition of TD Ameritrade by Charles Schwab Corporation.

Schwab-Ameritrade merger, Vittorio Massone comments on the creation of the new financial giant

"The initiative taken by Charles Schwab against digital disruption in asset management is very interesting": this is the first comment from Vittorio Massone, an expert in business and digital transformation, after the spreading of the news on the acquisition of TD Ameritrade by Charles Schwab Corporation. In an all-stock deal valued at $26 billion, the bank and stock brokerage firm Charles Schwab Corporation will acquire rival TD Ameritrade, whose shareholders will receive 1.0837 Schwab shares for each share they own, with a 17% premium. "It is clear that no one today can predict how the situation will evolve, but this is proof that incumbents have adequate tools to defend themselves and react": the merger of the two companies, that is expected to take effect in 2020, will create a brokerage giant with more than $5 trillion in client assets, and more than 24 million client accounts. Suffice it to say that, after the merger announcement, Schwab shares jumped 8%, while TD Ameritrade's stock shot up 16% higher. But, according to Massone, it is more than a numbers game, as it is fundamental "to use dimensions to create further efficiency and scale in the creation of new platforms - this deal aims to achieve this specific result - and, rather than defending what cannot be defended, it is better to quickly evolve business models according to the market". Furthermore, he underlined that, just like Schwab has been doing for a long time, hiring people with digital skills and reducing or, sometimes, eliminating brokerage fees proves to be a winning choice. "The main objective", said Vittorio Massone, "is not to lose, but to increase the client base and their loyalty, making things very difficult for new players. Sooner or later, these will have to find ways to create profit, and obviously this can only be done by means of motivated and cohesive Executive teams and patient Shareholders".

Successful turnarounds and digital transformation, the career of Vittorio Massone

After graduating in Economics with full marks at the Sapienza University of Rome in 1989, Vittorio Massone obtained a Master in Business Administration at the Bocconi University of Milan. In 1989 he started his professional career serving as a Business Analyst for Klopman Textile Industry (Burlington Group) for two years. After becoming an Associate at Value Partners, a management consultant firm, he joined Bain & Company, where he held the positions of Manager (1995), Partner (1999), and Director (2004). During those years, he was involved in complex operations that allowed him to gain deep experience, and to work with top-level clients, such as FIAT, Consip, Rai, Walt Disney, and "Il Sole 24 Ore". Among his most important operations: his first acquisition in the digital field (the acquisition of Virgilio/Matrix, 1999), the turnaround of Seat Pagine Gialle (1997-2001), and the turnaround of Poste Italiane (2002-2008). In 2010 Vittorio Massone decided to leave Italy and moved to Johannesburg, South Africa, where he joined Bain & Company Africa, holding the position of Managing Partner until 2018. Currently he is an expert consultant in digital transformation.